Argument Writing
6
The following was written as a part of an application for a small business loan by a group of developers in the city of Monroe.
“A jazz music club in Monroe would be a tremendously profitable enterprise. Currently, the nearest jazz club is 65 miles away; thus, our proposed club, the C Note, would have the local market all to itself. Plus, jazz is extremely popular in Monroe: over 100,000 people attended Monroe’s jazz festival last summer, several well-known jazz musicians live in Monroe, and the highest-rated radio program in Monroe is ‘Jazz Nightly,’ which airs every weeknight. Finally, a nationwide study indicates that the typical jazz fan spends close to $1,000 per year on jazz entertainment. It is clear that the C Note cannot help but make money.”
It is widely held belief that it’s always wise to invest in something welcomed while not easily available in an area. Obviously, the arguer is confident in making satisfactory profit by having a jazz music club in Monroe, where jazz music is prevailing while no relevant club exists. The argument seems sound and convictive at first glance, but I am afraid that there are some flaws in it that undermined the validity.
The arguer saw Jazz’s attraction in Monroe, where the highest-rated radio program is Jazz relevant. Hence he straightly declares that a Jazz club will have a good local market there. But nowadays people are busy with their jobs and might not have enough time to patronize clubs as frequently as before. Thanks to the radio and CD sets, everyone can enjoy music anytime, anywhere. For instance, on their way back home, when preparing dinner, or before sleeping. While going clubs, on the other hand, might be something too luxurious for them to afford for lacking of time. A further investigation on how often people of Monroe will go to jazz clubs is needed before the arguer can sweep out the doubt whether the C-note club will have enough customer.
Jazz, as any other forms of arts, has its own...
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