Ad Deception
Presidential campaigns use an effective method of enticing their supporters by marketing ads. An ads main purpose is to detail information about a presidential candiate,as well as, the other candidate running for office. Therefore, the Republican Party’s ads consist of positive ads about John McCain and Sarah Palin in order to gain support for their presidential campaign. However, not all ads give specific information about the candidate you are supporting. They often focus on the negatives or flaws in the other candidate in order to make them seem less qualified for the presidential job. As first time voters, it is often hard to distinguish between right or wrong in a candidate because we are new at the voting scene. But, we have our interpretations about what a good presidential campaign should suggest in their ads. Ads that consist of mainly negatives about the other candidate are usually less enticing and rather annoying. Thus, an ad should point out the negatives of the other candidate if not out of context. The ad should briefly explain their plans along with how they will be executed. A candidate’s overall visual appearance and leadership experience are also important to discuss. Finally, we do not want to hear the candidates make unrealistic promises. The criteria for an ad are very rigid and should be followed in order to persuade us first time voters.
John McCain and Barack Obama are the 2008 presidential candidates. They both have tons of ads that are broadcasted every single day. Thus, some consist of solely negatives about the other candidate. It is wrong to lie out of context in ads mandated for the public to view because false assumptions are in turn made about that candidate. For instance, the ad approved by John McCain states that Barack Obama’s one accomplishment is legislation to teach comprehensive sex education to kindergarteners. First of all, it is highly unrealistic to think about teaching sex education to kindergartners and people...
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